the wright design - Suzanne Wright

 

 

Resume

Professional Summary

Accomplished designer with a unique balance of creative and technical expertise, coupled with a strong background in print and web, social media, marketing, editing, copywriting and project management skills.


Creative Services


Computer/Technical Skills


Teamwork/Collaboration


Management/Leadership


Professional Experience

Principal • The Wright Design • Sebastopol, CA • 1995 to Present

Serving as an outsourced marketing department for small businesses and non-profits offering development and implementation of marketing materials including print and web design, social media, brand development, event photography, SEO, SEM, analytics, public relations and media buying.

Partial client list:


Senior Graphic Designer/Webmaster
Wells Fargo Center for the Arts • Santa Rosa, CA • 2006-2011

Designed and developed print and web advertising, direct mail, brochures, posters, tabloids, enewsletters, eblasts and other collateral to promote and support all departments (entertainment, education, rentals, development, box office)
Designed and maintained the Center's website and extensive internet presence including search engine optimization and social media initiatives
Developed and maintained brand identity guidelines, which elevated the Center's look, tone and feel to a level of excellence
Resident social media authority, responsible for keeping the Center current with social media tools and web practices
Designed, coded and tested the Center's frequent electronic communications including sales messages, invitations, fundraising materials, surveys, eblasts, enewsletters
Implemented tracking tools such as web analytics and analyzed email campaigns to best serve our audience's needs
Edited video to post on YouTube and website, designed and updated lobby and box office videos
Assisted with directing and overseeing the work of outside vendors and support staff


Creative Services Supervisor
The Press Democrat – A New York Times Pulitzer Prize winning newspaper • Santa Rosa, CA • 1996 to 2001

Managed teams of graphic designers, special section editors, illustrators and pagination specialists
Reconfigured creative team duties resulting in reduction of overtime by 14 percent of total hours
Organized and implemented Creative Ad Design Workshops for salespeople and new designers,
and Small Ads with Big Impact Workshop for clients. Pointperson to New York Times Creative Intranet
Established an evaluation program for designers and page layout specialists.
Created Designer's Handbook to ease transition to team organization including procedures, tips, tutorials and creative
Designer of special projects for advertising director, retail and classified managers
Department liaison to find solutions to errors from sales to systems while improving communication and relationships
Invited to judge at CNAEA, CNAA, WCAA and Redwood Empire Students in Journalism competitions


Education

AS Degree: Wine Studies: Wine Business and Marketing (graduated with High Honors)
Santa Rosa Junior College, Santa Rosa, CA • 2015

AS Degree: Wine Studies: Wine Evaluation and Service (graduated with High Honors)
Santa Rosa Junior College, Santa Rosa, CA • 2016

AA Degree: Digital Media: Interactive Multimedia Design with a 3.973 GPA (graduated with High Honors)
Santa Rosa Junior College, Santa Rosa, CA • 2012

Certificates earned at Santa Rosa Junior College, Santa Rosa, CA
Web Design Career, HTML Content Developer, Dreamweaver Web Content Developer, XML Web Developer, Project Management, Sales and Marketing Career, Small Business Management Career, Supervisory Management Career

BA Degrees: Communication Arts: Graphic Design Emphasis and Art: Photography Emphasis
Weber State University, Ogden, UT


Community Service

San Francisco Chronicle Wine Competition Staff Associate – 2016 to Present
Santa Rosa Junior College Computer Studies and Graphic Design Advisory Committee – 2010 to present
Sebastopol Community Cultural Center Advisory Board – 2009 to present
Sebastopol Community Cultural Center Board Member – 1995 to 2009


Awards

2015 WFA Achievement Awards for the El Dorado County Fair
First Place Radio Advertising
First Place Newspaper Ad - Black and White
First Place Newspaper Ad - Color Print
First Place Magazine Ad
First Place Give it your Best Shot Photography Contest
First Place Any Other Advertising Piece
Second Place Fairtime Advertising Poster
Second Place Exhibits - Competition
Third Place On-Line Advertising

2015 WFA Achievement Awards for Sonoma-Marin Fairgrounds
First Place Fairtime Advertising Poster
Third Place Fair Program/Schedule

2014 WFA Achievement Awards for the El Dorado County Fair
First Place Annual Fair Dealer Cover Photography Contest
First Place Newspaper Ad- Black and White: Mountain Democrat Father's Day ad
First Place Wheelbarrow Race Video Documentation
Third Place Newspaper Ad- Color: Auburn Journal, Folsom Telegraph, Dorado Hills Telegraph Entry Guide ad
Third Place Theme VIP Pin
Third Place Theme Program
Third Place Facebook Promotion
Honorable Mention - Radio Advertising

2013 WFA Achievement Awards for the El Dorado County Fair
First Place Color Newspaper Ad: El Dorado Hills and Folsom Telegraph ad with QR code
First Place Innovative Marketing Strategy: Pick Up you own Yard Sign Contest
First Place non-profit collaboration: Cowboys and Cornbread
First Place "Give it your Best Shot" Photography Contest
Second Place Magazine Ad: Style Magazine El Dorado County Foothills edition
Second Place Black and White Newspaper Ad: Mountain Democrat Fathers Day Specials
Second Place Inspiring Collaborations: FIRST 5's Baby Corner
Third Place Blue Jeans and Country Dreams Fair Poster

2013 WFA Achievement Awards for the Sonoma-Marin Fair
Second Place Fair Poster

2013 WFA Achievement Awards for the Dixon May Fair
Second Place Schedule

2012 WFA Achievement Awards for the El Dorado County Fair
Second Place Radio Advertising
Second Place Newspaper Ad Color Print
Second Place Printed Fair Souvenir Program
Third Place Website Fairtime
Third Place Newspaper Ad Black and White

2012 WFA Achievement Awards for the Sonoma-Marin Fair
Second Place Fair Poster

2011 WFA Achievement Awards for the El Dorado County Fair
First Place “Give it Your Best Shot” Photo Contest
First Place Any Other Advertising Piece (Pin)
Second Place Best Fairtime Website
Second Place Show us your Best- New and Improved (Tattoo Competition)
Second Place Other Advertising Displayed in Print (Money Mailer)
Second Place Any Other Printed Piece (Postcards)
Second Place Fair Program/Schedule

2010 WFA Achievement Awards for Sonoma-MarinFair
First Place Any other Advertising Piece
Second Place Fair Program/Schedule
Third Place Newspaper Advertising, Single Ad
Honorable Mention Outdoor Advertising
Honorable Mention Poster

2009 WFA Achievement Awards for the El Dorado County Fair
First Place Innovative Marketing
Second PlacePosters
Third Place Entry Form
Honorable Mention Commercial Exhibitor Handbook
Honorable Mention Fairtime Programs/ Schedule

2009 WFA Achievement Awards for Sonoma-MarinFair
Second Place Printed Souvenir Program

2008 WFA Achievement Awards for the El Dorado County Fair
Second Place Give It Your Best Shot--Any Other
Honorable Mention Give It Your Best Shot—Entertainment

2008 WFA Achievement Awards for Sonoma-MarinFair
Honorable Mention Fairtime Programs/Schedule

2007 WFA Achievement Awards for the El Dorado County Fair
First Place Annual Fair Dealer Cover Photography Contest
First Place Display Newspaper Series
Second Place Fairtime Programs/Schedule
Third Place Competitive Exhibit Handbook

2007 WFA Achievement Awards for Sonoma-MarinFair
Second Place Fairtime Website
Honorable Mention Outdoor Advertising

2004 WFA Achievement Awards for the El Dorado County Fair
First Place Exhibitor Handbook – Cover Design
First Place “Give It Your Best Shot” Photography Contest
First Place Non-Fair Event Sponsored by the Fairgrounds - A Tasting A-Faire – Tickets, posters, flyers, etc.
Second Place Fair Dealer Cover Photo Contest
Third Place Outdoor Advertising – Buses and Shelters
Third Place Fair Posters

New York Times Awards
First Place award CNAEA Competition • Most Creative Use of Space – 2000
Second place award CNAEA Competition • Most Creative Use of Space – 1999
TEAM award recipient Together Everyone Achieves More – Fall Quarter 1999
Named in New York Times Chairman’s Award – September 1999
First Place award CNAEA Competition • Most Creative Use of Space – 1997

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